Search Engine Optimisation (SEO) plays an essential role in online marketing and is an extremely cost efficient mid-to long-term online solution. Increasing your ranking in the free natural search listings is proven to enhance your online success; Absorb can help you achieve:
• Premier search engine positions
• Increased sales
• A reduction in your marketing spend
On-page Optimisation
Absorb’s SEO strategy involves our consultants performing an extensive content and technical audit of your site in order to plan and implement successful online optimisation. This approach ensures site content and tags are optimised to enhance rankings for your company’s important keywords (the search terms which drive your sales) across individual pages so that search engines like Google award your site the highest possible rank each time it is crawled.
Off-page Optimisation
Our SEO team also look beyond your website to the online activity on the rest of the web. Off-page optimisation is vital for any successful SEO campaign and Absorb’s SEO team are experts in:
• Link building – building links to your site
• PR activity
• Social bookmarking campaigns
• Obtaining listings in internet directories
The correct strategic mix of these activities will have a positive impact on your position within the natural search engine rankings as it increases the number of links to your site and results in more natural traffic to your site.
