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	<title>Comments on: Social Media</title>
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		<title>By: Microsoft Case Study - Social Audit by Absorb - Absorbing.com</title>
		<link>http://www.absorbing.com/social-media/#comment-17</link>
		<dc:creator>Microsoft Case Study - Social Audit by Absorb - Absorbing.com</dc:creator>
		<pubDate>Fri, 01 Oct 2010 09:52:35 +0000</pubDate>
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		<description>[...] social audit for Microsoft Project revealed some key areas which weren’t being exploited by Microsoft in their [...]</description>
		<content:encoded><![CDATA[<p>[...] social audit for Microsoft Project revealed some key areas which weren’t being exploited by Microsoft in their [...]</p>
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		<title>By: Skyride Case Study - Social Media and Facebook Campaign - Absorb</title>
		<link>http://www.absorbing.com/social-media/#comment-10</link>
		<dc:creator>Skyride Case Study - Social Media and Facebook Campaign - Absorb</dc:creator>
		<pubDate>Fri, 01 Oct 2010 08:52:07 +0000</pubDate>
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		<description>[...] the beginning of the Sky Ride initiative Sky came to us to scope out social media opportunities. After carrying out an extensive social audit analysing where cycling conversation [...]</description>
		<content:encoded><![CDATA[<p>[...] the beginning of the Sky Ride initiative Sky came to us to scope out social media opportunities. After carrying out an extensive social audit analysing where cycling conversation [...]</p>
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		<title>By: Sky Arts Case Study - Social Media Promotion - Absorb</title>
		<link>http://www.absorbing.com/social-media/#comment-9</link>
		<dc:creator>Sky Arts Case Study - Social Media Promotion - Absorb</dc:creator>
		<pubDate>Wed, 29 Sep 2010 16:46:42 +0000</pubDate>
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		<description>[...] promote their Sky Arts channel, reaching out in new ways to its niche audience. Using a variety of social media channels we promoted each show, utilising the advocates and conversation drivers we uncovered on [...]</description>
		<content:encoded><![CDATA[<p>[...] promote their Sky Arts channel, reaching out in new ways to its niche audience. Using a variety of social media channels we promoted each show, utilising the advocates and conversation drivers we uncovered on [...]</p>
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		<title>By: Marketing Society Case Study - Social Media &#38; Blog - Absorb</title>
		<link>http://www.absorbing.com/social-media/#comment-6</link>
		<dc:creator>Marketing Society Case Study - Social Media &#38; Blog - Absorb</dc:creator>
		<pubDate>Wed, 29 Sep 2010 16:35:25 +0000</pubDate>
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		<description>[...] Society, the UK’s top marketing network for senior industry professionals, as their official social media partner. Working alongside the Society we have created a comprehensive online strategy for the [...]</description>
		<content:encoded><![CDATA[<p>[...] Society, the UK’s top marketing network for senior industry professionals, as their official social media partner. Working alongside the Society we have created a comprehensive online strategy for the [...]</p>
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